William V. Mars

Endurica LLC
1219 West Main Cross, Suite 201
Findlay, OH
USA 45840
Email: wvmars@endurica.com

Biographical Sketch:
Dr. Will Mars is the founder and CEO of Endurica LLC. Endurica provides characterization and simulation solutions for managing elastomer durability, including the Fatigue Property Mapping service, and the fe-safe/Rubber fatigue analysis software. He has received several awards for his scientific contributions and innovations, including the Sparks Thomas award of ACS Rubber Division, and the Henry Fuchs award of SAE Fatigue Design & Evaluation committee. Dr. Mars is the editor of the journal Rubber Chemistry & Technology.

79 Intrinsic Strength Tester Based on the Cutting Method 80 Efficient Procedure for Measuring Cyclic Softening in an Elastomer 110 PAPER CANCELLED: Energy Balance and Tearing During High Pressure O-ring Extrusion Into a Small Gap